i mean they're coming out of the gate having however many months more experience than anyone that gets in on release so its likely they'll be placing relatively high as the immediate post release attention boom hits
couple that with seagull's built-in viewership and the luminosity brand is bound to get a bunch of attention
also signing players this early likely means contracts aren't as beefy as the 'esport' is still developing
so it's likely that signing beta pros is actually a really good business decision regardless of how you feel about it
get fucked, me darn it